I’m Mehran Rowshan, a football coach, and youth mentor based in Dubai. For the past 20+ years, I’ve coached and mentored over 20,000 young players across different levels — from grassroots to academy — and worked closely with their parents. 

One thing became clear very early on: a child’s journey in football isn’t just about talent, it’s about the environment around them. Parents play a bigger role than they realize. The difference between a child thriving or burning out often comes down to how their parents show up.

What parents are saying

Luise Lumley

"Both my kids trained at Mehran’s club while we were living in Dubai for a few months — and they absolutely loved every session. I also joined Mehran’s private coaching sessions for parents, which turned out to be a game-changer. I had followed him on social media before, but meeting him in person was something else. His depth of knowledge and character really stood out. I genuinely recommend any parent to tap into Mehran’s expertise. it’s rare to find someone who understands both the game and the mindset behind it so well."

James Duke - Australia

I had the opportunity to work with Mehran while my son Elliot was going through a tough season at another club in Sydney. Mehran’s sharp eye and attention to detail made a real difference. His guidance helped us navigate that challenging period and better prepare Elliot for his next step, playing university football in the US.

Hisham Mansour

One of the best investments I’ve made was seeking advice from Mehran. He truly embodies the essence of the game, not just through his coaching skills, but also in the way he supports parents beyond the pitch. His guidance goes far beyond football.